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Newbie Copywriting: 3 Appeal Letter Copywriting Formulas that Pull Gifts

May 2017 » resume
Newbie Copywriting: 3 Appeal Letter Copywriting Formulas that Pull Gifts

3 appeal letter copywriting formulas with Word Wise at Nonprofit Copywriter. #WritingTips #FundraisingWriting #FreelanceWriting

Sample Appeal Letter

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Newbie Copywriting: 3 Appeal Letter Copywriting Formulas that Pull Gifts

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#typography #design (unknown designer); here, the designer used complementary colors (blue and orange) that create contrast. The orange acts as a shadow, creating 3D effect. Each letter looks like it has layers (stacked on top of each other)- solid blue, striped blue, and solid orange.

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